A surprising crossover moment caught the eye of festival fans and wrestling enthusiasts alike at the AEW x NJPW Forbidden Door event held at London’s O2 Arena on August 24, 2025. A Reddit user in the r/glastonbury_festival subreddit shared a photo of a crowd member sporting a bold “Lord of The Lobsters” t-shirt designed by the festival merch brand LEKIDDO.
The shirt prominently features the quirky slogan “LEKIDDO – Lord of The Lobsters! Pinchypinchkisskiss Spreading the Lobster Love,” alongside LEKIDDO’s website. Its presence at a wrestling event rather than a traditional festival sparked a lively and positive discussion about how festival culture and community identity are resonating beyond their usual grounds.
Commenters on the thread were quick to celebrate the crossover sighting, dropping lobster emojis and expressing hopes of spotting and sharing fellow fans wearing iconic festival gear in unexpected places. Despite curiosity about the wearer’s identity, no further details were revealed.
Festival Culture Extends Beyond the Grounds
This moment is a perfect example of how festival attendees and their distinctive merchandise can become a visible and unifying symbol far beyond the music stages. The “Lord of The Lobsters” shirt, already a cult favorite in the festival circuit, is now making waves in new arenas—literally and figuratively.
Keep your eyes peeled: festival tees are not just for festivals anymore. They’re spreading the love—and the lobster—everywhere.
Source: r/glastonbury_festival